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Graphic Design

For those of you who have their various websites, or logos, or other marketing devices completed and in their final forms, how did you go about putting together the graphics?

I went ahead an contracted with a graphic designer to do my logo, but I am wondering if I should be getting in touch with someone again to help with my website graphics (like the header on my new blog), or if I should put together something with my rudimentary graphics editor skills.

In a related matter, is it necessary to come up with totally original photos and logos for each site? This guy I know has a blog called Caveat Emptor, and it looks entirely different from his firm's website, and I wonder if he just used a special font to make the header, or if he made it himself, or if he hired someone.

Any thoughts? Anyone? Bueller?



  • You can get website banners professionally done by freelance graphical designers for around $100-$300.  In our experience, getting a
    professionally designed banner is worth it (however, most of our clients have neither the skill nor the time to create a professional banner).
  • samgloversamglover Minneapolis, MN Admin
    I do my own graphics, but I have been using Photoshop for years, and enjoy the creative outlet.

    If that isn't your bag, there are a number of ways to hire a freelancer. elance.com is a good option. You post your project, and freelancers make bids. When it comes to choosing someone, make sure you take a look at their portfolio and like their style. You could also simply hire Karin Conroy ( conroyconsults.com), one of our contributors, who does great work at great prices.

    I don't think all your sites need to match, or that they need to go together. The important thing is to decide how you want them to appear, and why. I wanted my blog to have a separate identity, but you will notice that the colors are the same, so there is some continuity.

    Caveat Emptor's current look is its third evolution. I put together the original, then paid about $600 to ewebscapesdesign.com for a redesign. I put together the current look myself, which is an evolution of the previous one. The header takes elements from the old header, and the various design elements are similar to the second theme.

    I do think photos are really important, though. People want to meet you before they contact you. Hire a good photographer to make some flattering photos, and update them every few years. I hired a friend who is a freelance photographer. He did a great job, but kind of flaked on the second set of photos with Randall. If I do end up hiring someone else this spring--which I think I will--I will be looking for a new photographer for the new photos.
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