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Archives for December 2011
New Client Materials
Perhaps this doesn't belong under marketing, but I'll leave that up to Sam.
I am thinking of putting together some "new client materials". Either a binder or folder with relevant info (though mostly generic: Ie no client sensitive info) about th…
Since many lawyers and law firms wonder about traffic, and since Gyi recently did a great write-up on traffic, I thought people might be willing to share their traffic.
For each of your firm websites, please share the address, your practice area(s)…
While I recognize the overall importance to having an accurate google places listing, I'm not crazy about the reviews feature. It's not that I feel clients will necessarily leave bad review, I'm worried about people with agendas that may leave a neg…
Great SEO, poor performance
My "hobby firm" ranks extremely well for two valuable keyword phrases: Minnesota business lawyer and Minnesota business attorney. The site generally gets 200-300 visits per month, but only about 16% of those visitors are from search traffic, and onl…
Let's all make one-sheets for our firms!
I admit, I read Kate's post on creating a law firm one-sheet, thought it was a clever idea, and then promptly forgot about it. Until yesterday, when a potential tech startup client asked for my one sheet.
Granted, that's the first time I've been as…